Case name

Red Bull Energy Drinks False Representations Class Action;

Quebec Superior Court file #



Plaintiff alleges that Red Bull violated section 228 of Quebec’s Consumer Protection Act, by failing to inform consumers of the inherent dangers concerning the ingestion of its Caffeinated Energy Drinks. Plaintiff further alleges that Red Bull violated section 219 of Quebec’s Consumer Protection Act by making false claims concerning the functionality of its products on its websites and labelling, notably by claiming that Red Bull improves alertness or increases concentration (in French: améliorer la concentration et à accroitre la vigilance). Red Bull’s claims were falsely presented to the public as “scientific”, in violation of paragraph b of section 239 of Quebec’s Consumer Protection Act.

Proposed Class

All current and former residents of Canada who have purchased Red Bull;

Remedies sought for consumers

Compensatory and punitive damages in amounts to be determined. Injunctive relief ordering Defendants to cease from continuing their unfair, false, misleading, and/or deceptive conduct, as well as their concealment of important facts;


Pending Authorization hearing.

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